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Clean up your digital footprint today for free

Purge your information from all records to stay protected from unwanted emails and data breaches.

Why should I clean up my digital footprint?

You should regularly cleanse your information from company records to make sure that you're comfortable with how your data is being used.

Unfortunately, too many companies:

  • Collect your data without full consent
  • Share your information with third parties
  • Don’t monitor what these third parties do with it

Cleaning up your digital footprint will protect your information from being misused, lost or stolen. It will also limit the ability of companies to profile you and sell this detailed picture of you on to others.

Remember, it's your legal right to decide how your information is being used and what for. We'll connect you to as many companies as you need in one go, for free.

What types of personal data do companies store or misuse?

There are many different types of personal data, but here are some that are commonly held:

  • Name, address and contact details
  • Bank and insurance details
  • IP Address & Cookie identifiers
  • Marital status and number of children
  • Political opinions and affiliations

Clean up footprint

How can I clean up my digital footprint to stop spam emails and avoid breaches?

The easiest way to clean up your data footprint is by sending a deletion request through Rightly.


  • Press 'Get Started'
  • Add your basic details
  • Check your email to start the cleaning process

If you can't find the company that you're looking for, contact our support team and we'll add it for you straight away.

Here's what you can expect after you send your request:

Companies will contact you after they receive your request. This is because your request simply connects you to all of the companies you select. After that, they'll take it from there and link you to their own forms and processes for you to fill out. Only your name and email address is required to send these requests, but companies will likely ask you for much more information to identify you, like your ID.

They should confirm your data has been deleted within 30 days. Remember, a deletion request demands that they delete all of your data, including your account details.

Get started

How long until companies respond to me?

After the companies have received your request, they have to reply in full within 30 days, or give a valid reason for asking for an extension. However, we're glad to say that most companies normally reply within a week.

Your responses from companies are likely to come directly into your inbox. We don't mind when this happens, as long as you're happy with how your request has been handled and have everything you need.

If you have any questions, or have any difficulty at all with how companies respond, our friendly support team is here to help!

What if they don't reply?

Don't worry, they have to follow your wishes thanks to your ‘right to erasure’ under GDPR law. GDPR applies in the UK and EU, and gives you a whole range of data rights. At Rightly, we help you use these for free.

Whether you want to delete your data from a retailer, social media, or even your local council, you can. It’s yours after all.

What if I’m not sure if they have my data?

If you're unsure, you can still ask them. Even if they tell you they don’t have it, you're making yourself safer online by knowing where your data is.

How can I unsubscribe from multiple emails at once?

Cleaning up your digital footprint means deleting your information from all companies that you'd no longer like to have your personal data.

By deleting the personal data of yours that's being held by them, you'll automatically be unsubscribed from their mailing lists, too.

To stop receiving spam from companies in one go, get started above and select as many companies as you'd like.

How can I stop junk mail?

To stop junk mail, clean up your digital footprint today. By deleting your information from company databases and marketing lists, making it much harder for companies to contact you.

Which companies have had major data breaches?

Virgin Media

A Virgin Media database containing customers’ personal details was accessible online for 10 months.

The database included:

  • phone numbers
  • home addresses
  • email addresses

Number of records affected: 900,000


In May 2020, low-cost airline EasyJet revealed that a "highly-sophisticated attacker" stole the personal data of 9 million customers.

There were two groups of affected customers in the EasyJet breach. The first was the 9 million customers who lost:

  • email addresses
  • names
  • travel records

Even worse, roughly 2,200 customers had their credit card details exposed, including the three-digit CVV code on the backs of their cards, which leaves their finances very vulnerable.

Number of people affected: approx. 9 million


In October, retail giant H&M was fined €35.3m (£32.1m) for the illegal surveillance of several hundred employees. This is the second-largest fine a single company has faced under EU GDPR rules.

The company kept "excessive" records on its workforce including:

  • family details
  • religions
  • illnesses

Number of people affected: approx. 300

Delete my data

Which companies are guilty of spam?

Muscle Foods

Muscle Foods were found guilty of making 6,354,426 text messages and sending 135,651,627 unsolicited marketing emails. After 467 reported complaints, they were fined £50,000 by the ICO in March 2021.


In March 2020, CRDNN was fined a maximum of £500,000 for making over 193 million automated calls.

Decisions Technologies Limited

Between 2017 and 2018, Decision Technologies Limited is said to have sent out over 14 million direct messages. They were fined £90,000 by the ICO.

EE Limited

In June 2019, the ICO fined telecoms company EE Limited £100,000 for sending over 2.5 million unsolicited marketing text messages.

Why Rightly?

We’re free because our mission is to make data fairer, for everyone.

We don't use consumer data for commercial purposes, which means we'll never, ever sell your data. It also means that there are no adverts or hidden costs.

Keeping your data safe

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